AfriTrace Link — home
Global / Africa Choose market
From first visit to informed participation

Start with a market. Follow the story.

AfriTrace connects discovery with the information behind a product. Explore the steps below to understand the approach and what you can do on the website today.

Choose a market →
Illustration of a producer sorting coffee cherries
Illustration of the AfriTrace approach.

01 · Choose the market you want to explore

Use the country selector to open an African market. You can browse a market even if you live elsewhere. Kenya has its own public domain; other choices open the corresponding view on the global website.

02 · Discover products and the people behind them

Browse the public listings available in your selected market. Review the producer, product description, selling unit and minimum quantity. Some markets may not yet contain public listings.

03 · Understand the evidence

Traceability and product passports explain how origin, events and supporting records can be connected. Check what a record actually supports and whether it remains current. A listing or passport does not replace independent due diligence.

04 · Discuss the next step

Contact the team with your role, market and intended activity. We can discuss participation requirements and current availability. Ordering, payment and account onboarding are not yet self-service features on this website.

Your next step

Keep exploring.

Discover

Choose a country and explore public information.

Understand

Learn how provenance, identity and evidence fit together.

Connect

Discuss the right next step with the AfriTrace team.

Start a conversation

One connection can open a new possibility.

Tell us your role, your market and what you want to achieve.

Choose a market →